Maximum Performance
The Lawn Mower is the Manscaped family’s superstar trimmer. It was developed specifically for trimming men’s body hair and is a revolution in the US male grooming market.
To do this campaign justice we sought inspiration from Rube Goldberg’s pinballs and machines, and our creative team built an incredible visual adventure to properly present the LM 3.0.
Our goal was to present its features using innovative and dynamic storytelling, where all the features were integrated into a sensory narrative with elements that visually convey the product’s functions without showing them directly. All this inside of a playful machine,
Together with energy and a vibrant soundtrack that brings out the fun yet sophisticated tone Manscaped is known for. It’s crafted down to the smallest detail, with details like bubbles that convey its lightness and power using organic 3D simulation techniques and an intricate, entertaining story bursting with unconventional elements.
Among the features are its high performance, compact design, and advanced engineering. Our 100% CGI content highlights other details such as the high-precision blades, compact and refined design, and a diamond texture to improve grip. Those in addition of course to the LED lights and other strength and hygiene innovations inherent in the product.
Insert your coin and get ready for this exciting visual adventure!